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Essay: ACI Limited

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  • Subject area(s): Business essays
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  • Published: September 12, 2015*
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  • Words: 1,554 (approx)
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  • ACI Limited
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I’m working as a business development Executive in ACI Limited. Recently, ACI limited signed an agreement with Dabur India Limited to work jointly name as Asian Consumer Care Ltd.
Company information
In 1968, ACI Limited established as the subsidiary of the multinational company Imperial Chemical Industries (ICI) in then East Pakistan. After the Liberation War, ICI incorporated in Independence Bangladesh in on January 24, 1973 as a Public Limited company name as the ICI Bangladesh Manufacturers Limited. In the year of 1992 ICI Company was avoided to the local management and changed the company name to Advance Chemical Industries Limited (ACI). ACI Headquarter located in Dhaka, Bangladesh. ACI is the successor of the rich ICI culture of quality product and customer service. ACI Company has diversified business in pharmaceutical, Agribusiness, Consumer brands and Retail chain.
ACI Limited. 2000. [ONLINE] Available at: [Accessed 17 February 14, 07:00PM].
Dabur (Dabur India Limited) is a leading consumer goods manufacturer in India. Dabur with interests in health care, Personal care and foods. In 1884 Dabur was founded by a physician in the West Bengal name Dr SK Burman, aim to produce ‘Ayurvedic medicines’. Dabur got its name – from the Daktar Burman (Doctor Burman). It’s begun as an ‘Ayurvedic medicine’ company, now Dabur made them as an Indian leading manufacture company. Dabur Headquarter (Dabur Tower) situated in Kaushambi, Sahibabad, Ghaziabad – 201010 (UP), India. Dabur a heading with hundred years of quality product and trust with customer.
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 16 February 14, 09:20PM].
Joint Venture:
ACI Limited has a Joint Venture with Indian leading manufacture company Dabur India Limited, name as the Asian Consumer Care Limited. Dabur India distributes Food and Personal Care Product through the channel of ACI Consumer Brands.
(P1) Describe the type of business, purpose and ownership of two contrasting businesses.
Solution of Task: 1
ACI Limited Dabur India Limited
Type of Business International Business Global Business
Business Purpose 1. For Profit.
2. Health Care.
3. Consumer Product.
4. Agro- Product. 1. For profit.
2. Health Care.
3. Personal Care.
4. Food Product.
Type of Ownership Public Limited Public Limited
Type of Business:
Advanced Chemical Industries Limited, commonly known as ACI, is the international public limited company. ACI using Secondary and Tertiary Sector in their business this is because, they have own processing plant and tertiary activities such as providing services. ACI is a profitable business in the private sector.
Dabur (Dabur India Limited) is a Public Limited company. They are doing business globally. Dabur uses tries sector of the business are primary, secondary and tertiary. Because of this, they have own farm of ‘Ayurvedic medicines’, own processing plant, product and services. Dabur is a private sector business for profit.
Business purpose
ACI limited is largest manufacture and for profit company in Bangladesh. ACI Limited has diversified in pharmaceutical, consumer brands and agribusiness. They have different types of product like medicine, food, machineries etc. They aim to provide excellent services through world-class products, innovative processes and highest level satisfaction to the customers.
Dabur is the Indian largest manufacture company. The categories of Daburs’ consumer products are health care, Hair Care, Oral Care, Skin Care and Foods. They are for profit. Dabur has been dedicated to provide nature based healthy product and touch consumers with the hundred years trust.
Type of ownership
ACI Limited is the public limited company- they sold shear on the stock exchange.
Dabur India Limited is the Public Limited Company in National stock exchange and Bombay Stock exchange the sold shear.
(P2) Describe the different stakeholders who influence the purpose of two contrasting businesses.
Solution of Task: 2
Stakeholder is a group with an interest to the organizations success by maintaining the viability and delivering the intended result of products and services. In every organization have internal and external stakeholders.
In this task I am going to describe about the several types of stakeholders that are below:
Internal stakeholders
Stakeholders ACI Limited Dabur India Limited
Manager ‘ ‘
Directors ‘ ‘
Employees ‘ ‘
Owner ‘ ‘
Labor ‘ ‘
A person who responsible for administering the employees in the organization. Manager runs the business efficiently to make large profit.
An appointed by the board of directs of a company who, with other directors, has the responsibility for determining and implementing the company’s policy.
Employee is a person who delivers service by contract under the employers who has right to control work performance.
Owners are the most important stakeholders because, they give a lot of time to set up business and make the company successful. They like to see increasing profit and rising value of their business.
The labor is the aggregations of human that use physical and mental effort to create goods and services.
External Stakeholders
ACI Limited Dabur India Limited
Customers ‘ ‘
Suppliers ‘ ‘
Trade union ‘ ‘
Employer association ‘ ‘
Local communities and society ‘ ‘
Government bodies’ ‘ ‘
Distributor ‘ ‘
Retailers’ ‘ ‘
Media ‘ ‘
Client of a good, service or products know as customers. Customers are usually buyer of products or service from a business.
Suppliers want to the value of the company and they expect frequent orders with prompt payments.
Trade Unions
Trade Unions are the groups of employees; who seeking to better secure living and working conditions for their members.
Employer associations
An employer association similar with trade union, but it is for employers. In specific industries, it’s represented employees interest.
Local Communities and Society
A group of interacting people sharing an environment is known as the local community. Communities can have an effect on business action.
Governments’ bodies
Government wants that, a business becomes successful, to create more job market and pay of regular taxes. For to this, they ready to take responsibilities of businesses.
Distributor is intermediary that between business and sellers in making product available to the consumers.
A business that sells goods directly to the consumer, these are the purchase from a manufacturer or wholesaler. The Retailer sells product for their consumers use.
Media are the tools of communication with mass people and to deliver information or data.
(P3) Describe how each business is organized.
Solution of Task: 03
ACI Limited
This organization structure based on the information of ACI Limited.
ACI Limited. 2000. [ONLINE] Available at: [Accessed 18 February 14, 08:00AM].
Dabur India Limited
This structure based on the different source of information.
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 18 February 14, 11:23PM].
Theofficialboard. 2008. [ONLINE] Available at: [Accessed 18February 14, 12:00AM].
4) Explain how their style of organizations helps them to fulfil their purposes.
Solution of Task: 04
Organization style of ACI Limited
To meet and fill up the consumers’ needs and demands ACI limited organized their business. ACI Limited launched innovative and world-class Pharmaceutical, Consumer Brands, Home care and machine tools produced for the Consumers. ACI Limited has a strong organizational structure in order to keep business on track and achieve goals.
The mission of ACI Limited is- ‘to enrich the quality of life of people through responsible application of knowledge, skills and technology. ACI is committed to the pursuit of excellence through world-class products, innovative processes and empowered employees to provide the highest level of satisfaction to its customers.’
The vision is- to attain the leading position in its business categories’. Produce the higher quality product by using effective resource, appropriate technology. By encouraging and rewarding, develop the employees. Ensuring to customers cost value by providing quality product and service. Continuous supply and distribution. Making good relations with customers to promote and sphere influence.
ACI Limited. 2000. [ONLINE] Available at: [Accessed 15 February 14, 02:05PM].
Organization style of Dabur India Limited:
Aim to dedicate and become a leading company over the world Dabur India Limited have well organized structure. Dabur keeps their strength using by the hundred years experience and hardly dedicating and quality product for consumers. And every other department keeps following their steps.
Vision-Dedicated to the health and well being of every household.
Mission-to become a leading nature based health and family care Products Company.
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 15 February 14, 09:06PM].
Vision and Mission of FMGC Companies by Aakritee Srivastava.
Reference and Bibliography
John Bevan, BTEC Level-3 National Business Student Book-2, UK.
ACI Limited. 2000. [ONLINE] Available at: [Accessed 17 February 14, 07:00PM].
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 16 February 14, 09:20PM].
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 18 February 14, 11:23PM].
Theofficialboard. 2008. [ONLINE] Available at: [Accessed 18February 14, 12:00AM].
ACI Limited. 2000. [ONLINE] Available at: [Accessed 15 February 14, 02:05PM].
Dabur India Limited. 2000. [ONLINE] Available at: [Accessed 15 February 14, 09:06PM].
Vision and Mission of FMGC Companies by Aakritee Srivastava.

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