Essay:

Essay details:

  • Subject area(s): Marketing
  • Price: Free download
  • Published on: 14th September 2019
  • File format: Text
  • Number of pages: 2

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Table of content

Contents

Table of content ............................................................................................................................................ 1

Introduction (About E-commerce and your business) .................................................................................. 1

Your Product ............................................................................................................................................. 1

Business Statement ................................................................................................................................... 1

Business Vision .......................................................................................................................................... 2

Business Objective ..................................................................................... Error! Bookmark not defined.

(Health patterns) Process ............................................................................................................................. 3

S.W.O.T Analysis ............................................................................................ Error! Bookmark not defined.

(Health patterns) Interface Concept ............................................................................................................. 5

(Health patterns) System Functionality ........................................................................................................ 5

(Health patterns) Website Design ................................................................................................................. 6

Applied Software and Hardware ................................................................................................................... 7

Security and Risks ......................................................................................................................................... 7

Marketing Strategy ....................................................................................................................................... 8

Conclusion ..................................................................................................................................................... 9

1 | P a g e

Introduction (About E-commerce and your business)

Because the world is moving more and more rapidly in a digital realm every day, and with the growing impact of the digital community the means business is done, and now is the time to start out thinking about e-commerce resolution.

Because of that we decided that our project will be in line with the developments of this era.

Health patterns

Exercise at Your Own Convenience

Eat Better, Feel Better

High Calorie Burning Workouts

Exercise Plan personalized

Online Journal to observe Progress

Achieve Your Goals!

Great Value for Money

Professional Personal Trainers

No athletic facility needed

Exercise at Home If You Wish!

Your Product

1\ Provide a plan for a diet tailored to the needs of the body for each member.

2\ Provide health consultations and follow-up diet under the supervision of a specialized medical staff and according to personal needs.

3\ Follow-up weight of the customer periodically with the provision of free checkups every 3 months.

4\ provide a reduced annual subscription to members in Fitness Time or provide sports equipment at reasonable prices in case of customer desire

5\ Delivery of health meals during day with the Snack, cooked under the supervision of the largest chef in Saudi Arabia and if the member doesn't prefer meals we will just provide organic products and health.

Business Statement

Our business is targeted :

1\ Athletes of both gender and different ages

2\ Patients who need a particular diet under medical supervision

3\ And people who interested in a healthy and balanced diet

2 | P a g e

Business Vision

In these days, obesity has spread clearly among the members of society and therefore spread the organic diseases resulting from obesity such as diabetes and stress disorders and many other diseases and we see the spread of diabetes in a terrible way among children due to obesity resulting from the lack of nutritional balance and the lack of preference for children to eat healthy, not only kids but adults too.

In the concept of most of the society, healthy eating is unpalatable or offered in a way that is not granulated to the taste.

From this point, We decided to change this concept to correct it and to strengthen and focus on spreading health awareness in societies in a way that suits the different classes, whether high income or low income communities.

Our goal remains to make sure that everyone in The Kingdom of Saudi Arabia has the chance, ability and confidence to access a healthy and acceptable diet for themselves, their families and their communities.

We seek to achieve this goal by ensuring understanding of the conditions of all strata of society and finding the appropriate methods for every person who wants to become a member of the Health Patterns program along to financial profit for our company

Business Objective

In this project we have social, financial and technical goals

Social goals are to raise awareness of healthy lifestyles and to encourage members to change their lifestyle in an easy and loving way for all

The financial objectives are to set up a huge health project that is competitive for all similar projects And gain a steady customer base and we look forward to reaching the world, not just Saudi Arabia and the Gulf countries.

The technical objectives are to provide all the services and packages to suit all customers.

3 | P a g e

Health patterns Process

Is a Saudi online company specialized in the field of healthy food and healthy living.

We provide all types of healthy food raw materials and balanced healthy and delicious meals that are under high standards in hygiene and food safety under the supervision of the large elite selection of chefs in the Kingdom of Saudi Arabia and under the supervision of a specialized medical staff In healthy nutrition.

We also offer sports equipment with discounted offers and subscriptions to the most famous gym in Saudi Arabia the Fitness gym.

The doctors also prepare a healthy diet for each member according to his daily needs.

We aspire to reach the highest level in the services provided to the members through the plans drawn up by the project to reach the desired goals and aspire to gain a good reputation in the market to attract the largest number of customers and maintain them and gain their loyalty and loyalty to the company and achieve the vision of the project as efficiently and effectively and at the lowest cost.

We take into consideration the quotation of the elements of excellence in the competition companies and then develop these elements. We seek to achieve leadership in the field of work by holding partnerships with various ministries such as the Ministry of Education, such as providing meals to students in the cafeteria and with the Ministry of Health, as a special corner for the company to sell our products and cooperation with military sectors To educate employees and provide a special discount for the military, especially those stationed in the southern border to recognize their efforts.

In addition to the establishment of profitable courses for the company and inexpensive for housewives to train them on delicious recipes and low-calorie high and also cooperate with restaurants to provide healthy eating to restaurant customers who prefer health alternatives.

And Focus on sending training videos for members who do not prefer or can't go to gym. These videos focus on what each members need of the sport, beginning of the elongation through yoga to the end of body building and weightlifting.

4 | P a g e

S.W.O.T Analysis

Strengths

Weaknesses

• Suitable prices for all classes.

• Flexibility in dealing with members and providing their needs.

• Cooperation with the largest advertising companies.

• Exchange interests with fitness time.

• Save time and effort of customers.

• The existence of old competitors

• High salaries of employees, especially chefs and the doctors.

• Can't covered for all the cities of the Kingdom of Saudi Arabia.

Opportunities

Threats

• Lack of competitors.

• Community orientation for a healthy lifestyle.

• Economic threats.

• New competitors.

• Increase in labor wages more than now.

5 | P a g e

Health patterns Interface Concept

Health patterns System Functionality

6 | P a g e

Health patterns Website Design

WELCOME TO HEALTH PATTERNS

JOIN US NOW!

HEALTH PATTERNS

HELTH, AGILITY AND LIFE STYLE

Women

Men

Over 50

Children

Teenagers

Snacks

Accessor-ies

Sports Machines

Suppleme-nt

Discounts

Subscript-ion

Read more

CONTACT: HEALTH_PATTERNS HEALTH_PATTERNS

HEALTH_PATTERNS

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