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  • Subject area(s): Marketing
  • Price: Free download
  • Published on: 14th September 2019
  • File format: Text
  • Number of pages: 2

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Last Updated May 30th, 2018

LICK Inc. ("LICK", "Us", "We", "Our") respects the rights or concerns regarding privacy of all of our users, clients and contacts on our website and using the contact forms where this Privacy Policy can be found. As well as all of our social media engagements (as "LICK") and any other measurable brand presence online.

In order to inform visitors to our brand pages, sites and social channels (i.e. Facebook, Pinterest, Instagram, YouTube, etc.) we created this Privacy Policy. It explains in detail the way we collect, store and use data collected from our customers and visitors.

By Accessing this site ("lick.com") or engaging with the "LICK" brand on social media, you consent to LICK's storage, use, collection, removal or disclosure of information regarding you according to this Privacy Policy and the kinds of information it pertains to. This policy is effective immediately from the date above and is applicable to all platforms of distribution regarding specifically the LICK brand.

This policy does not include distribution channels, social feeds or sites managed by LICK on behalf of any other business. LICK also does not presume to give any form of legal advice to our clients though, we do, however, reserve the right to use this Privacy Policy for any of our clients.

Your Right of Access and Control

Recently the European Union created the General Data Protection Regulation (the GDPR) which contains protection requirements applying to all businesses with offices or who have customers specifically in the European Union. Because LICK operates mostly within Australia but also has brand presences that operate overseas, we have decided in good practise that we should become more transparent about the rights our visitors and customers have. These rights are specifically:

Right of Access - You have the right to be consulted if and when personal data is collected or processed.

Right to Rectification - You also have the right to request an immediate amendment to your personal data if it is either factually incorrect or is incorrectly collected from you.

Right to Erasure - You have the right to request the removal of your personal data. (i.e. The right to be 'forgotten'.)

Right to Restrict - You have the right to request temporary or permanent halt to data processing for any or all of your personal information.

Right to Object -

You have the right to object to data processing of personal information on grounds relating to a specific personal circumstance.

You have the right to object to your personal data being processed for marketing   purposes.

Right to Data Portability - You have the right to request that a copy be provided to you of any personal data that we have collected pertaining to you and also to transfer that data to another third party service.

Right to Decision - You have the right to not be subject to Automated Decision-making. Where a decision based solely upon the contents of your data (including profiling) where that decision may have a significant or legal effect upon yourself.

You have control over the way we process your data, if at any time you receive electronic marketing material from LICK based on your consent or permitted by any other applicable laws, you can, at any time withdraw such consent or declare your objection ("opt-out") at no cost.

You can find out more about the GDPR rights, here and those rights found in the Australian Privacy Act here.

The Types of Information We May Collect

Personal data by definition within the GDRP is ‘any information relating to an identified or identifiable natural person' (Article 4), or in the Australian Privacy Act, ‘information or an opinion about an identified individual, or an individual who is reasonably identifiable' (section 6(1). This information could also be used to contact you.

You do not need to submit personal data in order to use the online services of LICK, however, you may be required to submit some personal information in contacting or communicating with LICK online. Your data may also be collected when making a purchase from LICK online. We may also collect some non-personal information such as your approximate physical location whilst accessing our online services, the browser or operating system used to access our online services and when (or what time) you accessed our online services. This non-personal information is collected without the intervention of LICK (by our host services), however it can be removed on our authority.

The primary use for this information is to measure the number of visits, average time spent or number of views on pages and other statistics regarding our web services. Other outlets where this information is collected may include advertisements on social media (Facebook), videos that have a data collection service attached (YouTube, Facebook, instagram). We also may use this data to monitor our performance on these platforms and hopefully make our online communications more relevant and useful to our customers.

By submitting personal information through this website, you consent to LICK sharing this personal information for the purposes outlined within this section of our Privacy Policy such as responding to potential client inquiries, transaction processing, marketing material distribution and feedback requests.

Third Party Privacy Policies

Because of LICK's use of third party services to host certain content that LICK produces, you may be linked to or able to link to software or services controlled or owned by third parties. You may be required to submit personal information or data to use those services. The use of these third party services and the submission of personal data to these services is subject to the applicable terms of use, terms of service and privacy policy of these third parties. You agree that any mis-conduct or requests with regard to these third party policies, will be addressed to those respective third parties and not to LICK.

When you click on a link, open a video or use an embedded frame within our website that is hosted by a third party, our privacy policy no longer applies to you and it is the sole responsibility of the third party to abide by its own policy with regard to its hosted services. Please also ensure you read and review the privacy policy of any third party to ensure you understand the way your personal data and information is collected and processed.

How LICK Uses Your Personal Information

The personal data you consent to giving us allows us to communicate with you online. This may include, new features or endeavours that LICK intends to provide you as one of our customers, identity verification, handling of customer service questions or issues, order processing, feedback requests, newsletter distribution and promotional notifications, special offers or updates. Your personal information may also be used to assess whether or not the aforementioned services may be of interest to you. The information used to identify this will never include information of the 'special categories' outlined in the GDPR, 'which includes personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person's sex life or sexual orientation (Article 9).

We will not share your personal data with any company, person or entity other than those with which we are affiliated, or act on our behalf in any capacity, or relevant third parties (such as any third party contracted for maintenance on any servers or equipment that may store collected information and perform any services on our records.)

We may use your personal 

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