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  • Subject area(s): Marketing
  • Price: Free download
  • Published on: 14th September 2019
  • File format: Text
  • Number of pages: 2

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I.) Introduction

The International Energy Agency, responsible for ensuring clean and affordable energy to its member countries published a report on May 16th, 2017 stating that the total percentage of cars in the world that are electric is .2%. This is a tiny percentage of the hundreds of millions of cars in the world.

Pushing our species towards electric cars if a must if we want to achieve energy independence and limit the rate at which climate change is destroying our planet.

I personally have always been fond of cars and I care about our planet, so an eco friendly performance car is ideal.

My goal by the end of this speech is for everyone to have an understanding of the importance of electric vehicles Tesla is producing

To do this we will first discuss the start of Tesla, secondly the products that Tesla has currently available and finally the future of Tesla vehicles.

II.) Body

Start of Tesla Motors

Drake Baer from Business Insider, a financial and business news outlet posted a long form feature of the making of tesla on November 11th, 2014. In the article Baer states that Martin Eberhard and Marc Tarpenning initially incorporated Tesla Motors, now named Tesla Inc., in July of 2003.

According to the previously mentioned article by Baer, the pair reached out to Elon Musk, co creator of Paypal who they had been introduced to a couple years before for a potential partnership due to no primary investor.

After extensive pitches were completed, Musk was named Board Chairman

Musk led the first round of venture capital financing of $7.5 million, mostly with personal funds.

Due to the costs of creating an entire car from scratch, the first Tesla car was based on the chassis of Lotus Elise.

According to a blog post on March 3rd, 2008 on the Official Tesla webpage, the then Vice President of Sales, Marketing and Service Darryl Siry stated that the 2008 roadster contains around 7% parts sharing with the Lotus Elise.

This is a common occurrence in the automotive industry, as many carmakers share parts and features between vehicles makes.

Now that I have provided some background on Tesla, we will move towards products available to purchase from Tesla today.

B. Tesla Products Now

Model S, Model X, Model 3

The Model S is the luxury flagship sedan by Tesla, met with huge success. Widening the range of vehicles, Tesla has also introduced the Model X, a crossover SUV, and the mid-size Model 3.

The mid sized Model 3 was introduced to attract more buyers with a lower price point than the S model, but still offering many features to the luxury sedan.

According to the Official National Highway Traffic Safety Administration website, accessed July 14th, 2018 the 2017 Tesla Model X holds a 5-star safety ratings across every category.

With these current Tesla products in mind, we will now move on to the Tesla models coming in the future.

C. Future Tesla Products

Semi Truck

According to the official Tesla website accessed July 14th, 2018, the Tesla Semi will provide $200,000 in fuel savings and have a two year payback period.

According to a speech given November 16th, 2017 at the Tesla Semi Event, Elon Musk, the CEO of Tesla Inc. said “even with 80,000 pounds…[the Tesla Semi is] getting to 60 mph in 20 seconds”

Roadster

In the same speech given by Musk the second generation roadster was introduced.

Fastest production car with 0-60 in 1.9 seconds.

Set to be released in 2020, 12 years after Tesla's first production roadster.

Now that you are aware of the cost saving of the Tesla Semi and the insane specs of the Tesla Roadster it is now time to wrap everything together and conclude.

III) Conclusion

Earlier today I explained that I hope my audience would understand the importance of the progression of Tesla Inc. as one of the leaders of battery powered vehicles. I did this by first telling you about who created Tesla, secondary current automobiles, and finally future tesla models. I am excited to see the direction that Tesla is going, especially with the introduction of the consumer friendly Model 3 and future affordable vehicles. The world needs to grow its EV ownership greatly from .2%, and Elon Musk is ready for the challenge.

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