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  • Subject area(s): Marketing
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  • Published on: 14th September 2019
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killer Ways to Improve Website Rankings SEO Website Optimization methods

How To Improve Rank Of Website - 5 Optimization Methods Of SEO Rankings

Website Optimization Methods: If you are looking to rank higher your website on Google search engine  then Search Engine Optimization (SEO) should be in the first place of your priority list. We all know that if someone can not find us by searching then we will not be able to produce the right audience and results for our business. It has been estimated that the highest (about 94%) results for any business are experienced due to search engine ranking.

There are some things you need to do to increase your chances of getting a rank on Google search.

Let's know 5 ways to improve SEO ranking -

Use only High Quality and Unique Content -

The first and most important thing is content. Our content should be high-quality, new (not copied) and relevant. If your website has fresh, exciting or informative content, it will keep visitors on your page or website for a long time and will help you increase your website's user experience.

Improve Speed ​​of Page Loading -

If your website's load speed is very low, then Google will recognize it, and it will harm your ranking. A slow website affects visitors' webpages as well.

Research done shows that 40-45% of visitors go out of websites if the page takes more than 3 seconds to load and it is also thought that 80% of visitors do not return to that website again. The correctness of your page load time for these reasons is very important.

If you want to test the speed of your website, there are many free online websites available for free like pingdom.com.

Use Header Tags -

Proper headings are another important way to improve the user experience on your website. Headers are necessary because they break content that makes users easy to read or understand. Headers make the website more attractive, which is very beneficial.

Optimize Your Images-

Ensure that the images used in your website are optimized, you can improve your SEO rankings with these images.

To optimize images, resize or resize your images, big images can slow your page load time, causing damage to your rankings.

Use the Image Alt Tags for ranking and if you want to use the keyword also then doing this will help your images in search engine rankings.

Start blogging or content marketing strategy-

By using fresh and relevant content, people can be easily taken to your website and they can also get a reason to stay on your pages for a long time. If you can establish a large group of regular readers from blogging, then you can get lots of traffic on your website on daily basis. Other things like internal-external links, keywords, conversations can also be included in the blogging strategy.

In addition to the above optimization methods, there are many ways that are needed in SEO such as Meta Content, selecting keywords, appropriate contact information, mobile optimization, social media usage etc.

Your website's ranking is improved by using optimization methods in Search Engine Optimization (SEO). This is why implementing the right strategies is very important. So if you are a website owner, start with some SEO changes from today, and proceed to get results.

Lets know about SEO, What is SEO.

What is Off Page Optimization SEO.

Off Page SEO: SEO means search engine optimization. There are many different methods used to improve website ranking on search engines, some of which are implemented "on the website" and some methods "outside the website". All methods, which are used by the "outside" of the website, the rankings and traffic of Web sites are increased on the search engine, they are called Off page Optimization. The number of high-quality backlinks that are possible in off page optimization is created so that the trust and ranking on the website of search engine is improvised. For Example - When you write a guest post on another site or go to another website and comment, it means you are off-optimizing the page because this promotion is done without touching your website.

Off Page Optimization is linked to the website, but many other factors are also used in addition to link building techniques. like

Method of user engagement (reviews, comments etc)

Social Media Interaction (Facebook, Instagram, Pinterest, Tweeter etc)

Social bookmarking

Forum Posting

Thus off-Page SEO is actually the way to optimize your brand online and offline, which is link building for search engine using content, blogger relationships and social relationships. By using Reason link to use all these methods, you need to increase the brand value of your product so that there is a positive traffic increase on the website/blog.

Because you have to go to another website/blog or other online platform to create brand value and links, it is considered as a long term and time consuming process. When backlinks are made in off-page optimization, the maximum effort should be to ensure that the backlinks are from good authority sites and not spamming while creating backlinks. Doing so may cause damage to your website. Whatever work you do in off-page factors, you keep walking in the background in a way that does not change your website's design or any other way in which results appear along with the time.

Search engines are said to be running on two wheels on-page and off-page factors. If the balance of any of these two is bad, the SEO results will not be good. A lot of people, except Off page optimization, focus only on On page and expect good results. Assuming that the result of the page on the website resulted in a good result on the search engine, but due to the competition in the market, keeping the ranking in search engines is a big challenge, therefore, for the long term, Link building is necessary so that in the future, your website can also keep a good rank. Link building, social media, videos, social relations, blogging, comment, guest post, etc. in Off Page factors play very important role. Along with this, your social relations are also very useful, such as if you share a link to another blogger website or on social media, due to your social relations, your link can be shared as soon as the approval is received.

Actually Off page SEO tells search engine how much your website is socially and how much other people take you seriously.

Off Page SEO benefits -

Website Ranking To Increase

To increase PageRank

To increase more access

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