Essay: Develop a web application for tracking campaigns and creating Friendly URLs

Chapter 1: Introduction
1.1 Problem Summary:
MakeMyURL is the URL Shortening technique in which we can short the long URL into its shorter version and still redirect it to the required page and it will be easy for user to share it in Email or SMS or through any medium.
1.2 Aim and Objective:
The idea behind this project is to develop a web application for tracking campaign and creating Friendly URL. Such as for messaging technologies that limit the number of characters in a message (for example, SMS), for reducing the amount of typing required if the reader is copying a URL from a print source, for making it easier for a person to remember, or for the intention of a permalink.
1.3 Problem Specifications:
The URL shortener is software  for the user through which user can short the long URL, can share it with other user, can see history of the URL, can give security to the URL, can short multiple URL at a time.
1.4 Literature search:
A system, method and computer program product for providing links to remotely located information in a network of remotely connected computers. The system may or may not include a server providing an interface between shorthand codes and corresponding original files. If the server is included, a uniform resource locator (URL) is registered with a server. A shorthand link is associate with the registered URL. The associated shorthand link and URL are logged in a registry database. When a request is received for a shorthand link, the registry database is searched for an associated URL. If the shorthand link is found to be associated with an URL, the URL is fetched, otherwise an error message is returned. If the server is not included, all URLs located at a root page may be listed and associated with shorthand keys or links. Associated files and keys are indexed in an index file. The shorthand codes or keys are combined with the root page to form shorthand URLs. Requests are made for the shorthand URLs and the index file is searched for the requested shorthand URL. If the requested shorthand URL is encountered, the corresponding file is returned; otherwise, an error message is returned. U.S. Pat. No. 5,835,718 to Blewett entitled “URL Rewriting Pseudo Proxy Server” teaches a real-time URL re-mapping method directed to the commercial needs of Internet businesses. Since internet advertisers and services charge for information access, customer interactions HTML based content must be recorded. Blewett teaches a method wherein customers interact with such content through a proxy machine that records the interactions. Thus, the customers’ web based requests are directed to a proxy machine that maps that request to a URL where the desired content is located. However, Blewett does not allow any user to register codes for arbitrary URLs and the method of Blewett hides the true URL to further its goal of tracking requesters.
U.S. Pat. No. 5,895,471 to King et al., entitled “Providing a Directory of Frequently Used Hyperlinks on a Remote Server” teaches a directory server that stores directories associated with remote devices. As described in King et al., remote devices include storage, a display and a button and can receive and display hypermedia information based on an identifier, i.e., any state of the art internet browser. The devices also can send identifiers to the directory server, which may add them to the associated directory. A device also may request that the server retrieve previously stored information. Thus, the directory server stores bookmarks for the remote device owner and, merely returns the full URL to any device seeking access to the particular file or document located at the URL.
Further, America on Line (AOL) includes a feature in its service referred to as “keywords.” Typically, AOL sells keywords to vendors and then, males the keywords available for information look up. For example, AOL might sell “travel” as a keyword to a travel agency. So that when an AOL member enters the keyword “travel” in the AOL service, the member is directed to information at the travel agency’s site. Normally keywords are short mnemonics that are easy to remember, something much shorter than a URL. This makes keywords easy to distribute, the vendor tells customers the keyword for later retrieval of information. Further, keywords are easily conveyed to an audience in radio or TV broadcasts or in print advertising. However, a human must manually enter keywords.
1.5 Plan of the work:
Duration of Work Completed Work
June-July Finding the project definition and brief learning about project.
July-August Did literature survey to add functionality.
August-September Made Ideation, Product development, Empathy and AEIOU canvas, submitted SRS.
September-October Searched about the patents of previous projects, submitted PSAR report and learned PHP.
October-November Bought project related materials, implementation of modules.
November-December Working on the remaining module by enhancing its functionalities.
December-January Implementation of modules.
January-February Implementation of the modules.
February-March Implementation of modules.
March-April Testing of the entire system, making correction, final documentation.
2.1 List of Modules:
Basically there are seven modules that comprise our website project as listed below:
2.1.1Module 1: Registration and login
⦁ User
Guest User:
Guest user can only short the URL but  he/she can not give password protection, can get QR Code, or can not get history of the URL which he shortern before.
Registered User:
In user registration module user registered their self as registered user of this site by giving registration details. After that they can login in this site using username and password to use service provided by this website.
2.1.2 Module 2: Generating Link
⦁ Convert long URL into shorter version and generate a link of the shorter version. And user can redirect it to its original one.
2.1.3 Module 3: History of URL
⦁ It generates a list of URL which is shortened by the user.
It is only for the registerd user.
2.1.4 Module 3: Multi shrink URL
⦁ User can short multiple URL at a time.
2.1.5 Module 4: QR Code
QR Code can be generated so that the user can open it through mobile phone also