Best practices to eliminate bias in the recruitment process.

RECRUITMENT CONSULTING, HUMAN RESOURCE (HR) BIAS, AND THE ESSENCE OF EFFECTIVE HIRING PROCESS POLICY Executive Summary The current research delves into investigating the source of bias, as well as best policy considerations during recruitment process. Bias is a major issue for human resource and talent managers which can lead to prejudiced decisions and actions, which … Read more

The effect of return policy, product type and brand loyalty on consumers’ online purchasing intentions

Introduction With the transformation of a digital, everything can be processed through an online platform, especially online shopping. Most customers turn to shop online than instore, which have a wide range of products such as fashion, jewelry, electronics, books and much more as instore (Frost & Sullivan, 2016). Online shopping allows customers to shop anywhere … Read more

Reiss business analysis (including PESTEL)

KEY COMPANY INFORMATION Reiss is a UK-based fashion brand and retail store chain owned and run by the founder, David Reiss. Reiss has established a design philosophy centred on creating design-led menswear, womenswear and accessories. Reiss was founded in 1971, and its first store in London’s Bishopsgate sold men’s suits. It did not move into … Read more

Drivers for change in an organisation

According to Chester Barnard, Management Consultant, “An organization is a system of consciously coordinated activities or efforts of two or more persons”. This definition implies formal planning, division of labor and leadership. Change, innovation, quality, expertise and creativity are familiar concepts when it comes to organizational change. During the past decade’s numerous theories and concepts … Read more

Advantages and disadvantages of the GmbH

Introduction German Federal Statistical Office, about 20% of all registered companies in 2016 are a GmbH According to the most recent numbers roundabout 20 percent of all the companies in Germany a GmbH. This is a lot, and therefore it is also known as the best export product of the German law as a lot … Read more

Impact of using digital technology in a financial SME

Introduction The aim of this essay is to present an exploration about the impact of using digital technology in a financial SME, and more extensively what are the conflicts, contradictions and dissonance in the management culture that impact on this digital progression? It is divided up into four sections. The first sets out an overview … Read more

Shanghai Corporation – analysis of investing in Kenya

The Kenyan economy is rapidly rising with international businesses coming in and local businesses turning international as they go to other countries. This attracts attention of those companies that are willing to invest in Kenyan economy. Investments inflows were increasing till 2015 but had a sudden decline in 2016. There was a bit of a … Read more

An overview of Walmart

Walmart is a household name at this point in time and everyone’s either been to one or heard of it. So, you might be wondering why is Walmart such a successful company and what have they done to get there. Walmart was founded in 1962 by Sam Walton when the first store opened in Rogers, … Read more

Issues of Walmart in China

1. Introduction Walmart, Inc. is the world’s largest wholesale and retail chain originated in United States. The main regions of activity are the USA and Mexico, Canada, South America, the UK, South Africa, Japan, and China (John, 2015). Walmart was built on a simple foundation which is EDLP (Every Day Low Prices) business model. The … Read more

Keurig, coffee, and K-Cups (inc. SWOT)

Executive Summary Keurig Green Mountain, Inc. is a leading manufacturer of coffee machines. Its machines use a pod called a “K-Cup” to brew a single cup of coffee at a time. Keurig offers an expansive variety of products, including coffees, teas, and hot cocoa. Keurig has many strategic alliances, including one with Walmart to distribute … Read more

How does LinkedIn excel over its competitors? (SWOT)

Factors that enable a company to produce goods or services better or cheaper than its competitors are referred to as competitive advantages (Twin,2022). LinkedIn offers professional services as mentioned in the Foreign Entry Strategy, but how does LinkedIn excel over its competitors? In this section, SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis will be presented. … Read more

Walmart’s sustainable development journey

Sustainable development is the concept of society being able to meet their essential needs and also assuring that the future generations are able to do so too. As well it’ll cause despair in the upcoming years if we don’t decide to go against these dilemmas and is a very important component to have a sustainable … Read more

PESTEL analysis of Jaguar Land Rover

Political Environmental agencies are concerned with sustainable products which include how much a car needs to operate which involves steels and other composites which make the structure and the components of the car. Governmental safety agencies are always determined that vehicle manufacturers reduce the possibility that vehicles will crash and reduce the possibilities of deaths … Read more

How to write a business essay

When writing a business essay in fields such as Management, Marketing, Finance or any other business related topic, adherence to specific guidelines is essential in developing a piece of work that is insightful, well-structured and fascinating.

Guidelines are also essential in coming up with an essay that is coherent, perceptive and credible. The most noteworthy deliberations regarding writing a business essay are that it offers related content as well as its concepts and ideas being backed by qualified references or examples. Other essential factors to be considered when coming up with a business essay include use of appropriate language, design and presentation.

The following sections offer fundamental guidelines on how to write a business essay.

Before writing commences

1. Scrutinise the essay question

Ascertain precisely what the essay title/question is asking you to discuss. Examine the exact wording to work out the methodology you need to adopt. Key words which are frequently used in business essay questions include ‘interpret’, ‘analyse’, ‘review’, ‘illustrate’, ‘criticise’, ‘compare’, ‘examine’, ‘describe’, ‘compare’ or ‘explain’. If you are formulating your own essay question, choose a topic that interests you, for this will make the process of essay writing more entertaining. Then narrow it down so that only one point or central idea is debated in association to that topic.

2. Research the material to be used for your business essay

In formulating an outstanding essay paper, carrying out good research is critical. Whether you search for research material using the internet or at the library, always choose information from academic sources that are reputable. These sources may include case studies or articles from official journals such as the Journal of Management, or books noted by professionals, researchers or scholars on the same topic or subject matter. Academic sites such as http://questia.com and offer abundant resources for a wide range of business topics. As you write your essay, remember to note the specifics of your information sources (such as title, publisher, author, page numbers, place and date of publication) so that you can offer credit to them.

3. Come up with an outline plan for your business essay

Creating an outline plan or a business plan for your essay will help you organise your main ideas and arguments so that they can be represented in a coherent sequence once you come to write the essay. Note down the major points you’d like to include in the essay’s introduction, main body and conclusion.

Writing your Business Essay

Learning how to write a business essay is not just about writing the essay. You need to come up with a first draft of your essay as per the structure of your outline plan. Try to use a precise, clear language and business terminology which is constructive in putting your points across. On every account avoid the use of jargon. To present your work logically, the following essay format is recommended. It may not be necessary to include all the components discussed; only those that add value to the essay are recommended.

To start with, in the introduction part of your essay, outline your comprehension of the essay question and state how you’re going to tackle it. Make sure that you clearly define the objectives of the essay. Objectives determine the scope of your essay setting out precisely what you are reaching a conclusion for. In this section, you may want to include definitions of relevant business terms.

In the background part of the essay, offer some ground theory on the essay topic or company to be discussed if working on a case study. Further, in the findings part of the essay, (in reference to the sources you’ve collected), carry out a comprehensive analysis of the topic. Make sure that you critically evaluate viewpoints from a number of authors in order to offer a rational discussion and tackle reasons for and against the argument presented. Examine correspondences and approaches that conflict and exhibit independence of thought by offering your own outlook. Correctly structure your ideas and link paragraphs in order to make the presented information seamlessly flow from one idea to another. Throughout this section always remember to reference your citations as per the referencing method recommended in the university guidelines such as footnotes or Harvard. Quotation marks are used to indicate an exact phrase as taken from an information source. If you are paraphrasing, give the reference at the end of the sentence/s paraphrased. The number of references that can be used often depends on the nature and length of your essay. Ten references for every 1000 words is an effective rule.

Finally, in the conclusion part of your essay you should reach your final conclusion by logical reasoning. Discussions undertaken in the main body of the essay should be pulled together concisely. Unequivocally state your outlook as the final result, making sure that you answer the question presented in the introduction section as fully as possible. This final part should also be regarded as a chance to express any recommendations for future action or further investigation on the topic.

Besides, if you adopted the Harvard referencing method, give a list of all used references in alphabetical order. Also, this part constitutes of any supportive content (such as charts, graphs, or written text) that is too enormous to include in the main body.

Proofreading and Editing your Business Essay

Make sure you print a copy of your first draft and read through it. Use a checklist to aid you in marking up any stylistic or grammatical errors, improvement areas and weak arguments. A checklist example could include the questions such as: Is your content put forward in a logical order? Is the essay question answered? Is the essay content relevant and accurate? Is the language precise and clear? Is the punctuation and spelling up to standard? Have you backed your major points with examples and arguments? Are your sources all properly referenced?

Modify the parts of the essay that do not please you and correct any spelling errors or punctuation. Continue to edit and proofread your essay up to the point where you can’t add any value to it.

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