Performance of HR and its impacts

In the Human Resource world, organizations are in constant search of methods to improve overall performance. There’s a need for effective employees who care to get the job done, knowing that their efforts are critical for the company’s overall success. In HR, that process begins with finding, attracting, and hiring the right individual(s). Organizations allocate … Read more

The Success of Alibaba

According to the public announcement, it has been agreed that Alibaba group will contribute the Russian units of AliExpress and Tmall to the joint venture as well as injecting an undisclosed amount of investment, they have also exchanged 24% of AliExpress for 10% of MegaFon. Mail.Ru group will contribute Pandao and “support cash and distribution … Read more

How Venture Capitalists View the Future, and the Impact of Technology and Society

As life moves online, the question who shapes the future design of Internet technology and in which way becomes ever more important. Venture capitalists, investing in technology companies with a long-term investment horizon, have had a profound impact on the Internet by early supporting now dominant organisations like Amazon or Google. An MSc in Social … Read more

Distance Still Matters – Ghemawat

Ghemawat (2001) easily attracted readers by naming this article Distance Still Matters. In this article one can appreciate the discussion more rational approach to evaluating global opportunities. Ghemawat (2001) clearly displayed for the research in the introduction. The purpose for measuring the impact of distance in an industry was to identify highly promising global investment … Read more

Multinational Corporations that engage in global business should have no access to human right violations

Multinational Corporations (MNCs) that engage in business in the global sector must not directly engage in, contribute to, or be bystanders during human rights violations. By now this model is relatively uncontroversial—it follows the consistent application of the basic moral injunction to do no harm. Ordinarily, doing no harm simply means remaining passive; it requires … Read more

Reasons for cashify’s succes

Cashify successful operation has helped the company to grow to one of the heights in the market of second hand electronic items. Company has not only grown but also it’s has increased more than 5 times.Company started by only purchasing second hand phones and now covering laptops,tablets,gaming consoles,PCs and many other products.The Co-founder and CEO … Read more

American Economy – The Gilded Age

In the American economy, a balance of government roles has had many ups and downs. During the turn of the century, after the Civil War, the American government became very ambitious. Their ambition led to the Gilded Age and marked an “all time low” for government authority. The government was filled with corruption, which led … Read more

Dan Pink’s TED Talk about Traditional Business Methods

In Dan Pink’s attack on traditional business methods, he reveals credible information that has long been neglected in the world of business today. Against our natural instincts, we find that incentives do not necessarily automatically mean greater efficiency. In cases involving intrinsic motivation, incentives diminish the lense of the creative mind. In the experiment of … Read more

Job Satisfaction and its effect on Work Motivation

In this contemporary era, it is still widely believed that motivation dominantly lies from external factors such as incentive, high salary and punishment. Consequently, extrinsic motivation become the main motivator that employer do to motivate their employees, believing it will increase their productivity and job satisfaction. This is due to their misunderstanding of defining success … Read more

Company Market Failure Analysis

DATA COLLECTION A working plan has been created for the initial investigation to keep track of the research. The working plan shall record all developments of the research. The working plan initially covers a period of 135 days and is divided into four phases. These are the preparatory phase, the structuring phase, the writing phase … Read more

B2B ECommerce Companies

“Maybe next year,” has often been said in reference to B2B e-commerce, and we hear that again and again at conferences. Unlike the intensely developed B2C area, the B2B space has been left behind and in many cases, manufacturers offer buyers no online purchasing option at all for fear of causing conflict across its other … Read more

Steeple framework

Steeple is a framework that can be used to measure the 2 way relationship between an organization and the external environment. Through each factor, there will be impacts the internal environment must face. The framework has been broken down into two segments; outer orbit and inner orbit. The Outer orbit consists of Political, Economy and … Read more

Bernard J. Tyson

Bernard J. Tyson is the president and CEO of Kaiser Permanente, the largest U.S. not-for-profit health plan and healthcare provider. However, Tyson began as an administrative medical analyst. In the late 80s, Tyson transitioned to an assistant administrative role in The Kaiser Permanente Medical Center. From thereafter, he continually advanced through the ranks of Kaiser, … Read more

The triple-A supply chain by Hau L. Lee.

The triple-A supply chain is an article written by Hau L. Lee. The article is about three key dimensions that will help companies building a better supply chain than their competitors. These three key dimensions are agility, adaptability and alignment. According to the author, only companies which include those three dimensions to their supply chain, … Read more

Business ethics

What do you mean by ethics? According to the textbook, ethics is the study of right and wrong behavior; whether an action is fair, right or just. Ethics is tied to the well-being of a society (the rights, wrongs, and rules to follow) because without it, everything will be chaotic. Ethical people always try to … Read more

Employee’s perception of Starbucks’ company values vs espoused values

Introduction Starbucks is the largest worldwide coffee chain and retailer with 27,000 locations and 238,000 employees. Established in 1971 by Howard Shultz, their values and mission to “inspire and nurture the human spirit, one person, one cup, and one neighbor at a time” continues to promise their customers The Starbucks Experience. This includes a friendly … Read more

Is there a correlation between companies using ethical practices and purchasing patterns of consumers? (dissertation proposal)

Introduction At present, the fashion industry is facing negative responses by consumers regarding ethical issues, with this more than half of consumers agree that people should boycott companies that behave unethically (Mintel, 2015), which can show that company profits can be affected massively due to companies not being ethical (Worcester, 2007). It has been said … Read more

Richard Branson

Business Career Richard Branson is an entrepreneur behind the Virgin brand. Starting with the Virgin Records in 1972, now he has more than 60 companies which employs around seven thousand people. His companies include airlines, communications, hotels, radio stations, Formula One team, and space tourism company. A net-worth of $5.1 billion making him the richest … Read more


INTRO PSEG is an electric and gas company serving three out of every four people in the state of New Jersey. Ranked 272 on the Fortune 500 list with 13,000 employees, they boast 4 million customers with an added 1.1 million customers using PSEG Long Island’s electric transmission and distribution services. In 100 years of … Read more

How coaching can contribute to an individual’s or organisation’s performance

This report is going to focus on how coaching can contribute to an individuals or organisations performance. According to a survey carried out by the CIPD (2015) just over three quarters of businesses offer coaching and/or mentoring to their employees. “Coaching is a human development process that involves structured, focused interaction and the use of … Read more

How to write a business essay

When writing a business essay in fields such as Management, Marketing, Finance or any other business related topic, adherence to specific guidelines is essential in developing a piece of work that is insightful, well-structured and fascinating.

Guidelines are also essential in coming up with an essay that is coherent, perceptive and credible. The most noteworthy deliberations regarding writing a business essay are that it offers related content as well as its concepts and ideas being backed by qualified references or examples. Other essential factors to be considered when coming up with a business essay include use of appropriate language, design and presentation.

The following sections offer fundamental guidelines on how to write a business essay.

Before writing commences

1. Scrutinise the essay question

Ascertain precisely what the essay title/question is asking you to discuss. Examine the exact wording to work out the methodology you need to adopt. Key words which are frequently used in business essay questions include ‘interpret’, ‘analyse’, ‘review’, ‘illustrate’, ‘criticise’, ‘compare’, ‘examine’, ‘describe’, ‘compare’ or ‘explain’. If you are formulating your own essay question, choose a topic that interests you, for this will make the process of essay writing more entertaining. Then narrow it down so that only one point or central idea is debated in association to that topic.

2. Research the material to be used for your business essay

In formulating an outstanding essay paper, carrying out good research is critical. Whether you search for research material using the internet or at the library, always choose information from academic sources that are reputable. These sources may include case studies or articles from official journals such as the Journal of Management, or books noted by professionals, researchers or scholars on the same topic or subject matter. Academic sites such as http://questia.com and offer abundant resources for a wide range of business topics. As you write your essay, remember to note the specifics of your information sources (such as title, publisher, author, page numbers, place and date of publication) so that you can offer credit to them.

3. Come up with an outline plan for your business essay

Creating an outline plan or a business plan for your essay will help you organise your main ideas and arguments so that they can be represented in a coherent sequence once you come to write the essay. Note down the major points you’d like to include in the essay’s introduction, main body and conclusion.

Writing your Business Essay

Learning how to write a business essay is not just about writing the essay. You need to come up with a first draft of your essay as per the structure of your outline plan. Try to use a precise, clear language and business terminology which is constructive in putting your points across. On every account avoid the use of jargon. To present your work logically, the following essay format is recommended. It may not be necessary to include all the components discussed; only those that add value to the essay are recommended.

To start with, in the introduction part of your essay, outline your comprehension of the essay question and state how you’re going to tackle it. Make sure that you clearly define the objectives of the essay. Objectives determine the scope of your essay setting out precisely what you are reaching a conclusion for. In this section, you may want to include definitions of relevant business terms.

In the background part of the essay, offer some ground theory on the essay topic or company to be discussed if working on a case study. Further, in the findings part of the essay, (in reference to the sources you’ve collected), carry out a comprehensive analysis of the topic. Make sure that you critically evaluate viewpoints from a number of authors in order to offer a rational discussion and tackle reasons for and against the argument presented. Examine correspondences and approaches that conflict and exhibit independence of thought by offering your own outlook. Correctly structure your ideas and link paragraphs in order to make the presented information seamlessly flow from one idea to another. Throughout this section always remember to reference your citations as per the referencing method recommended in the university guidelines such as footnotes or Harvard. Quotation marks are used to indicate an exact phrase as taken from an information source. If you are paraphrasing, give the reference at the end of the sentence/s paraphrased. The number of references that can be used often depends on the nature and length of your essay. Ten references for every 1000 words is an effective rule.

Finally, in the conclusion part of your essay you should reach your final conclusion by logical reasoning. Discussions undertaken in the main body of the essay should be pulled together concisely. Unequivocally state your outlook as the final result, making sure that you answer the question presented in the introduction section as fully as possible. This final part should also be regarded as a chance to express any recommendations for future action or further investigation on the topic.

Besides, if you adopted the Harvard referencing method, give a list of all used references in alphabetical order. Also, this part constitutes of any supportive content (such as charts, graphs, or written text) that is too enormous to include in the main body.

Proofreading and Editing your Business Essay

Make sure you print a copy of your first draft and read through it. Use a checklist to aid you in marking up any stylistic or grammatical errors, improvement areas and weak arguments. A checklist example could include the questions such as: Is your content put forward in a logical order? Is the essay question answered? Is the essay content relevant and accurate? Is the language precise and clear? Is the punctuation and spelling up to standard? Have you backed your major points with examples and arguments? Are your sources all properly referenced?

Modify the parts of the essay that do not please you and correct any spelling errors or punctuation. Continue to edit and proofread your essay up to the point where you can’t add any value to it.

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