Amazon diversification

Introduction Amazon is an American multinational technology company which provides one of the biggest ecommerce services in the world more than 15 countries spanning more than 3 continents. Amazon is diversifying and also expanding very fast and also reported to earn 59.7 billion dollars in first quarter of 2019 which then moved to 63.7 billion … Read more – Driven by innovation and principles

Amazon was founded in 1994 by Bezos, and the website came active in July 1995. “Amazon is an American global technology company that emphasises on e-commerce, cloud computing, digital streaming and artificial intelligence”. (Amazon Report, 2018). is known for its interference of established ventures in technological development and mass scale. (Furth and John … Read more

Broad ethical dilemma parallel to a successful business (Amazon)

The following dissertation aims to explore, the broad ethical dilemma parallel to a successful business. Amazon who currently operates within the e-commerce industry is a leading force in the world. Firstly, the question at hand “what is ethics”. According to (Jeurissen and Rijst, 2007) ethics is a two-way road – as there is a demand … Read more

Amazon Swot Analysis

Amazon ( Strengths Amazon describes themselves as the leading on-line retailer of media products which educate and entertain. Product diversification from books and CD/DVD markets has provided additional customers in other product areas and indicates strategic movement to grow the business through new customer bases. Functions such as the User Reviews are seen as a … Read more

Amazon Economic Environment (SWOT, PEST, price elasticity, supply & demand)

I) Introduction: In this report, we are going to talk about Amazon. Amazon was founded by Jeff Bezos on July 4th1994 and it is now the largest internet store in the world. It grew from just a small book store to something really large. It is very diversified and sells everything from food to video … Read more

Amazon brand repositioning

Amazon is one of the world’s largest online retailers, trading products that range from electronics to books, toys to clothes, to buyers stretching across the globe. The company is known for their affordable prices but also for making sure they excel at meeting their customers’ needs. The ecommerce giant has positioned itself successfully as a … Read more

Ethics in business (Amazon)

In this assignment I will discuss the theoretical approaches to business ethics and apply these in an organisational context. This will be supported by the outline of the ethical policies of a chosen organisation, with relation to theoretical approaches. 1.1 Ethics (definition): the moral principles that govern a person’s behaviour or the conducting of an … Read more

Amazon culture

Since the beginning innovation has always played a crucial role in Amazon’s business model. Amazon has developed a culture centered around constant innovation and its platform can be seen as disruptive innovation in the online retail sector. Despite all the changes in the market in recent decades, Amazon has remained the undisputed leader in a … Read more

Amazon analysis

Introduction (250-300) Amazon – Incorporated in 1994 in Washington state. American electronic trade and distributed computing organization situated in Seattle Washington. The tech monster is the biggest web based retailer on the planet by add up to deals (revenue)and showcase capitalization. It works in three general sections: media, gadgets and other products. They enjoy the … Read more

Amazon: A Successful Company Built on Darwinistic Organizational Culture

Amazon: A Successful Company Built on Darwinistic Organizational Culture. In order to confirm a consistent pattern and understand Amazon’s organizational behavior, we chose to retrieve data from various sources. We read news articles, watched YouTube videos, conducted in-person interviews, and simply asked people who have worked at the company to share their experience with the … Read more

Amazon strategic human resource management

Introduction  “To be the Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavours to offer its customers, the lowest possible price (Amazon, 1995).” Amazon, founded by Jeff Bezos, is a Fortune 500 e-commerce company based in Seattle which originally started out as an online bookstore. … Read more

Attracting Private Investment: Amazon Sites Second Headquarters in New York

 Nathan Tolib Prof. Snyder EC 341 17 December 2018 Amazon Siting Bluestone gives us three goals for economic development. These goals or objectives are to encourage economic investment in their municipalities from local public officials. The first goal is to produce jobs that provide wages, salaries as well as benefits for citizens. An increase … Read more

Investigating Jeff Bezos: The White-Collar Criminal and Powerful CEO of Amazon

 A case study on Amazon’s CEO, Jeff Bezos – The Legal Criminal Introduction Throughout history, politicians and the media have propagated the stereotype of the ‘common criminal’, despite being the two least trusted sources of information (Frewer, 1996). The public are constantly being fed information, frequently exaggerated, about the crimes of working class individuals. … Read more

Comparing Amazon First-Generation Vs Amazon Second-Generation Echo Plus

 Amazon First-Generation Vs Amazon Second-Generation Over thе past fеw уеаrѕ, Amazon hаѕ bееn соmіng оut with nеw and dіffеrеnt Eсhо units tо mееt thе needs of its сuѕtоmеrѕ. In lаtе 2017, Amаzоn released thе Eсhо Pluѕ, whісh made соntrоllіng уоur smart hоmе еаѕіеr. Thе Eсhо Pluѕ hаѕ a buіlt-іn Zigabee ѕmаrt home hub. Thіѕ … Read more

Boosting Your Career: HR Management Strategies at Amazon

 Human Resource Management Arthur Leung 100210163 18th December 2018 School of Politics, Philosophy, Language and Communication Studies University of East Anglia Word count: 1832   Table of Contents Introduction 3 Strategic human resource management 4 Recruitment and selection 5 Performance and reward management 6 Conclusion 7 References 8   Introduction  “To be the Earth’s … Read more

Sell FAANG: Analyzing the Challenges Facing Facebook, Amazon, Apple and More

 Executive Summary While Wall Street analysts have historically been bullish on FAANG stocks (Facebook, Amazon, Apple, Netflix, Google), this year has proven to be a challenging time for technology and internet businesses. In Facebook’s quarter 3 earnings call, CEO Mark Zuckerberg noted, “seeing the way people connect shifting from private messaging to stories…it will … Read more

Amazon Inc. Analysis – Financial Ratios and Metrics for Profitability, Liquidity, Solvency

   Contents Background of Amazon 2 Liquidity measures for Amazon 3 Analysis of Liquidity Ratio Calculations 4 Profitability Ratios for Amazon 5 Analysis of Profitability Ratio Calculations 6 olvency Analysis for Amazon 7 Analysis of Solvency Ratio Calculations 8 Conclusion 9 References 10 Background of Amazon Background of Amazon is a Fortune 500 … Read more

Compare Google Compute Engine, Azure VMs and Amazon EC2 Regions, Services, Compute Capacity, Storage, Database, Data Orchestration, Networking and Pricing

 Google GCE MS Azure VM Amazon EC2 Regions Google Compute Engine is spread across 3 different regions: us-central1, Europe-west1, and asia-east1 MS Azure VM is distributed across 5 regions: America, Europe, Asia Pacific, China and India Amazon EC2 is spread across 6 regions: North America, South America, Europe, Middle East, Africa, Asia Pacific Service … Read more

Exploring Amazon’s Success: Darwinistic Organizational Culture and Leadership Impact

 Amazon: A Successful Company Built on Darwinistic Organizational Culture. Yiorgos Takoudis, Lauren Kendall, Jessica Levy, Shane Li, Gretta Sainsbury & Jaroslav Cuculiza University of Miami Author Note: This paper was prepared for Management 304, section NY, taught by Dr. Neider.  Methodology In order to confirm a consistent pattern and understand Amazon’s organizational behavior, we … Read more

The Ultimate Amazon Fulfillment Playbook

 The startup Amazon Fulfilment Play-book INDEX " What is FBA- " What are the benefits of using FBA- " Requirements- " Documents required by Amazon- " Difference between personal and business Amazon seller accounts- " What is a UPC- " Registering a GS1 barcode- " GLN- " ASIN- " Placement of a barcode- " … Read more

Solving Business Model Challenges with Amazon: An Innovative Approach

 Please answer the questions below! Make sure that you demonstrate your knowledge of terminology and content (your answers should be thorough and detailed). There are no specific format and page requirements. If you use outside sources, make sure to reference them properly. Your answers should be typed and saved in a word document and uploaded … Read more

Exploring How Amazon Repositions as a B2B Retailer: Achieve Low Costs and Fast Delivery

 Amazon is one of the world’s largest online retailers, trading products that range from electronics to books, toys to clothes, to buyers stretching across the globe. The company is known for their affordable prices but also for making sure they excel at meeting their customers’ needs. The ecommerce giant has positioned itself successfully as … Read more

The Winners and Losers in Online Advertising: Amazon, Apple, Facebook and Google

 Monday the 18th of September 2017 Christian Antunes Maximilian Goettfert-Keichel Alberto Mencarelli Alicja Miler Starlynn Simon Sara Ortega Jimenez MIB Cohort 1    TEAM 7 CASE ANALYSIS ASSIGNMENT 1. Define the business model for Amazon, Apple, Facebook and Google. Over the past twenty years the world has experienced changes that never before would have … Read more

Amazon Prime Marketing in Singapore: Segmentation, Targeting, and Positioning

 zon Prime Marketing in Singapore Amazon, the most valuable retailer in the world as well as one of the most valuable corporations globally, has a global market reach through its websites and through the deliveries it makes to customers across the world. The company’s products include jewelry, toys, food, furniture, apparel, electronics, video games, … Read more

The World-Class Resources and Assets Toronto Offers Amazon: HQ2 Expansion

 Company Overview, Inc. was incorporated on July 5th, 1994 in Seattle, Washington by Jeffrey P. Bezos. Amazon is a juggernaut of the twenty-first century. The firm is the world’s second most valuable public company due to its innovative technologies and practices, its commitment to world class customer service and their “in it … Read more

Exploring What It Takes to Thrive at Amazon: A Look into Employee Expectations

 By design, Amazon constantly sets unbearably high goals whilst measuring and evaluating every aspect of a worker’s productivity. Never are employees at Amazon not constantly watched and expected to reach impossibly high standards. Workers at Amazon put in long hours, almost double the normal 40-hour week that was once a standard for companies. They … Read more

Overview of Amazon: Surmount the Management Problems at World’s Largest Online Retailer, Amazon

 1. Overview of Amazon: Amazon is the largest internet based retailer in the world today. It was started in 1994, by Jeff Bezos and has its headquarters in Seattle, Washington. In the beginning, it was just a simple online bookstore, which later branched out rapidly, to sell anything and everything a person needs, including … Read more

Solving the Mystery Who Is the Billionaire Behind Amazon? Jeff Bezos was founded in 1994 and began as an online bookstore. However, nowadays it is the world’s biggest bookstore, and if things keep going as they are going it is probably going to be the world’s biggest store. The company is also one of the fastest growing in history. This company’s market capitalization, according … Read more

Exploring How PSB, Netflix, Amazon and Illegal Streaming Changed TV Content: 60 Char. Max

 PSB (Public Service Broadcasting), Netflix, Amazon and illegal streaming are all broadcasting channels/website that you can watch some form of TV show or film on. But only over time have we been able to have access to all these extravagant contents. The first one that came out was obviously the PSB which is classed … Read more

Uncovering Data Gathering With Manually and Crowd-source Techniques – Amazon Mechanical Turk

 Section 1: Data Gathering Data Gathering is the process of extracting and measuring necessary information (based on the variables given of interest) in a well-ordered structure, which helps one in answering relevant questions based on the accumulated data and evaluate results. The technique used to gather information for the given coursework has been collected … Read more

Understanding Amazon: Factors Impacting Economic Environment

 Economic Environment Adam Bennani Smires Section 5 Contents: I) Introduction:   II) Analysis of internal and external factors that can have an impact on Amazon What are the opportunities of Amazon What are the weaknesses of Amazon What are the threats of Amazon III) How politics, economic and social environments can affect Amazon Political … Read more

Strategic Perspectives with a Process Mapping Methodology for Amazon

 This research will outline the interrelationships between different processes and functions of Amazon. Managers today are enamored of processes due to functional structures where key specialisms are divided up into areas such as marketing, accounts, production; working together so that the organisation achieve its aims and objectives (, n.d.).  They can suffer from isolated … Read more

The Dark Side of Amazon: Issues with Work-Life Balance and Senior Management

 Amazon is one of the fastest developing companies that outperforms most retail marketplaces. Amazon is an online retail company, that started off as a store that only sold books, to now selling almost every item you think of that comes to mind. As well as the development expanding at an exceptional pace, the business … Read more

Amazon’s business model

Strategic Highlights Amazon’s business model is to sell products through its online customer facing website to customers across the world. Amazon does this by selling items from its own inventory as well as those from third party seller’s. Apart from this Amazon offers services such as “compute, storage, and database offerings, fulfilment, publishing, certain digital … Read more

Amazon inc – analysis is an online-retailer and cloud-computing company headquartered in Seattle, Washington. The company is primarily based on E-commerce and is one of the largest companies in the world. Originally, Amazon was simply an online bookstore but quickly diversified into selling electronics, software, apparel, video games, toys, food, jewelry, MP3 downloads, DVDs and many other things. … Read more

Marketing – Amazonas

“In God we trust. Everyone else, bring data.” Former New York City Mayor Michael R. Bloomberg Marketing is “the science and art of finding, retaining, and growing profitable customers [sic]” (Kotler and Armstrong 2001, p. 392). Over time, the marketing departments of most companies have collected vast amounts of customer data. Through the use of … Read more

Information Goods – Amazon vs Blendle Dissertation proposal (draft)

Dissertation proposal Suggestion to disposition of the assignment – what should it entail: 1. Introduction to paper – 1 page a. Motivate choices we have made and argue reasoning. Why is this interesting to compare? 2. Business 1 (Incumbent) a. General description (include customer segment) – 0,75 page b. Business model – 2 pages i. … Read more


Introduction Amazon was founded in 1994 in Seattle, USA by Jeff Bezos. It started as an online book store which was a success and it made it possible for the CEO to expand the operations by diversifying into other lines of business. In 1999 it started a Z-shops and Auction site, this was also a … Read more analysis including Porter’s Five Forces

Executive Summary This paper will discuss the online books retailer in two different aspects, initially we will comment t about, followed by how the company has managed its information systems acquisition and /or development in order to obtain better competitive advantage using the two model analysis. is greatly concerned with customer desires … Read more

Amazon business model

$pagename = “Free Essays”; = “Amazon’s Business Model | Business”; $description = “amazon model business essay”; $description =”Business Essay – Many academics believe that Amazon’s outstanding success as an Internet retailer compared with many of its rivals has been due largely to its ideal business model”; $subject = “Business”; What is their business model? Many … Read more

Writing essays about Amazon

There are several important themes, topics, and points for discussion when writing an essay about the company Amazon, including:

Business Strategy: Amazon’s business strategy has been a key driver of its success. Topics for discussion could include the company’s emphasis on innovation, its focus on customer service, and its expansion into new markets and product lines.

E-commerce: Amazon is synonymous with e-commerce, and its impact on the retail industry has been significant. Topics for discussion could include the company’s use of data analytics, its supply chain management practices, and its efforts to disrupt traditional retail models.

Technology: Amazon is also a major player in the technology industry, with a range of products and services in areas such as cloud computing, artificial intelligence, and home automation. Topics for discussion could include Amazon’s use of technology to enhance its operations and create new revenue streams.

Social Responsibility: As one of the largest and most influential companies in the world, Amazon has a significant impact on society and the environment. Topics for discussion could include the company’s efforts to address issues such as labor practices, environmental sustainability, and privacy.

Cultural Impact: Amazon’s impact extends beyond the business world, with its products and services shaping popular culture and changing the way we consume media. Topics for discussion could include the company’s role in the rise of streaming media, its influence on the publishing industry, and its impact on the music industry.

Future Prospects: Finally, Amazon’s future prospects are a topic of great interest and speculation. Topics for discussion could include the company’s plans for continued growth and expansion, potential challenges it may face in the future, and the role it may play in shaping the future of commerce and technology.

These are just a few examples of themes, topics, and points for discussion when writing an essay about Amazon. By exploring these and other aspects of the company, you can gain a deeper understanding of its history, operations, and impact on the world.

2023 Amazon SWOT analysis


  • Market leader: Amazon is the world’s largest online retailer with a dominant position in the e-commerce market.
  • Strong brand: Amazon’s brand is one of the most recognized in the world, representing reliability, convenience, and a vast selection of products.
  • Broad product and service offering: Amazon offers a vast array of products and services, including its own branded products, third-party products, cloud computing services, and entertainment offerings.
  • High customer loyalty: Amazon has a loyal customer base that is willing to pay a premium for its products and services.
  • Advanced technology: Amazon invests heavily in technology and is constantly innovating to improve its customer experience and operations.
  • Efficient logistics and supply chain management: Amazon’s sophisticated logistics and supply chain management capabilities allow it to quickly and reliably fulfill orders.


  • Dependence on third-party sellers: While Amazon’s third-party seller platform is a strength, the company is reliant on these sellers for a significant portion of its revenue.
  • Negative publicity: Amazon has faced criticism for issues such as working conditions in its warehouses, anti-competitive behavior, and tax avoidance.
  • Limited physical retail presence: While Amazon has been experimenting with physical retail stores, its brick-and-mortar presence is limited compared to traditional retailers.
  • Vulnerability to cyber attacks: As a technology company that stores vast amounts of customer data, Amazon is vulnerable to cyber attacks and data breaches.


  • Expansion into new markets: Amazon has been expanding into new markets such as healthcare, financial services, and advertising.
  • Global growth: Amazon has a significant opportunity to continue expanding globally, particularly in emerging markets.
  • Acquisitions: Amazon has the resources to acquire other companies to expand its product and service offerings and gain a competitive advantage.
  • Increasing demand for e-commerce: The COVID-19 pandemic has accelerated the trend towards e-commerce, which presents an opportunity for Amazon to capture more market share.


  • Competition: Amazon faces intense competition from other e-commerce retailers such as Walmart and Alibaba, as well as from traditional brick-and-mortar retailers.
  • Regulation: Amazon is under scrutiny from regulators over issues such as antitrust concerns and privacy violations.
  • Changing consumer behavior: Consumer preferences and behaviors are constantly changing, and Amazon needs to adapt to these changes to remain relevant.
  • Economic downturns: Economic downturns can impact consumer spending, which can negatively impact Amazon’s revenue.

Overall, Amazon’s strengths and opportunities outweigh its weaknesses and threats, making it a formidable player in the e-commerce and technology industries. However, the company will need to continue to innovate and adapt to changing market conditions and regulatory environments to maintain its leadership position.